A Strategic Partnership Forged in Innovation and Sustainability
[Coimbatore, India and Omagh, Northern Ireland – June 21, 2024] – Propel Industries, a leader in the Indian Crushing and Screening market announces a strategic partnership with Omega Crushing and Screening, based in Omagh, Northern Ireland, a pioneer in zero emission mobile crushing and screening in European & American markets. Propel has acquired a major stake in Omega and both companies will closely work together to deliver cutting-edge solutions to the global crushing and screening market.
Key Highlights of the Partnership:
1. Combined Expertise: By uniting the technical expertise and market knowledge of both companies, the partnership is poised to enhance product development and accelerate the introduction of state-of-the-art crushing and screening solutions.
2. Manufacturing Synergy: The collaboration will utilize advanced manufacturing facilities in both regions, ensuring high-quality production standards and efficient distribution channels to meet the growing demand across global markets.
3. Innovative Products: Joint efforts will focus on developing a new range of products that incorporate the latest technologies in crushing and screening. This includes eco-friendly and energy-efficient solutions tailored to meet the evolving needs of the industry.
4. Market Expansion: The partnership aims to expand market reach of both the Propel and Omega brands by leveraging the extensive distribution networks of both companies. This will facilitate better access to emerging markets and strengthen their presence in established ones.
5. After Sales Support: Ensuring customer satisfaction remains a top priority, and the
partnership will include comprehensive after-sales support for spares and services.
Northern Ireland factory facility will serve as a parts hub serving the European & American markets for both the Propel and Omega brands. This will provide customers with reliable maintenance and quick access to replacement parts, ensuring the longevity and optimal performance of their equipment.
6. Sustainable Practices: A key aspect of this collaboration is a shared commitment to
sustainability. Both companies will work towards integrating eco-friendly practices in their manufacturing processes and product offerings, contributing to a greener future.
Statements from Leadership:
“We are thrilled to join hands with Omega in this strategic partnership. This collaboration marks a significant milestone for us as we combine our strengths to drive innovation and growth in the global crushing and screening industry. Together, we aim to set new benchmarks in product quality and customer satisfaction,” said Mr. Senthil Kumar Varadharajan, Managing Director, Propel Industries.
Mr. Colin Daly, Sales Director, Omega Crushing and Screening echoed this sentiment, stating, “This partnership represents a perfect synergy of our capabilities and ambitions. By working closely with Propel, we are confident in our ability to deliver exceptional value to our customers worldwide. Our combined efforts will not only enhance our product offerings but also expand our global footprint.”
About Propel:
Propel Industries, founded in 2009 and headquartered in Coimbatore, India, part of 60-year-old AV Group with a revenue of £300 Mn is a prominent manufacturer and supplier of crushing, screening, and washing equipment for the mining, quarrying, and recycling industries. Their extensive product range includes jaw crushers, cone crushers, horizontal and vertical shaft impactors, vibrating screens, washing equipment, and mobile crushers and screens. Propel has also recently launched 60 tons EV Dump Trucks for the Indian markets. Propel emphasizes advanced manufacturing techniques, robust research and development, and sustainability in their operations
and has a manufacturing footprint of 750,000+ Sq. Ft.
They have a strong market presence both domestically in India and in 26+ countries internationally across Africa, the Middle East, Southeast Asia, and Latin America with 3000+ plant installations. The company provides comprehensive after-sales support, training, and consultancy services to ensure optimal equipment performance. Propel’s commitment to quality and innovation has earned them several certifications and awards.
About Omega:
Omega crushing and screening was founded in 2019 and is based in Northern Ireland, the heart of the crushing and screening sector. With years of invaluable experience in this industry, Omega has evolved to become pioneers in manufacturing, zero-emission mobile crushers and screens for the mining, quarrying and recycling industries. Omega is committed to eco-friendly solutions with continuous innovation, catering to a global market that increasingly seeks sustainable practices.
Omega currently has a strong presence worldwide and some of the major markets they
currently have presence include UK, Europe, USA and South America. Omega’s emphasis on quality and service has secured them strong relationships globally with their partners.
